UPDATE: Since I posted this a short while ago B.B. King has passed away. I first met B.B. King almost 30 years ago. Here's the story of one night I got to spend with the man...
There's been some
confusion, so to set the record straight, no, B.B. King is not dead. Soul
legend Ben E. King died at 76 on the same day that 89 year old blues legend
B.B. King announced on his website that he was in Hospice care at his home in
Las Vegas.
B, as his friends and
family know Riley B. King, was first diagnosed with Type II diabetes almost
three decades ago, after he was found in his Rolls on the side of the road in
Vegas in a coma. There were premature reports of his death then, too. I know
all too well. I co-promoted his very first show back after recovering, 'Love
Comes to Town: A Blues Benefit for the Homeless' at Michigan State University
in East Lansing. It was also the first show in 40 years of touring where he sat
down. Sitting down, talking to the audience and playing a few songs without his
fantastic orchestra became a regular part of his show from then on. It was a
brilliant show. B.B. never sounded better. Everything that night went off
without a hitch, but that was far from the case for everything that had come
before.
Me with Kenny Kinsey, Ralph Kinsey, BB King,Lester"Big Daddy" Kinsey, Donald Kinsey and Ron Prince
|
B.B. King with U2 at Sun Studio during the recording of 'When Love Comes to Town' |
Traditionally blues
shows do bigger walk-up business than other genres, so we were still optimistic
that with a strong promotional effort we could sell out the house. B.B was
touring on the strength of, ‘When Love Comes to Town,’ recorded at Sun Studios
with U2. The single hit number 2 on the US charts. Plus, B.B. King had always
done well in Lansing. With the right promotion we hoped we could get his
long-time fans to drive the few miles to East Lansing. We hit the barbershops,
community papers and community radio stations in the African-American
neighborhoods of Lansing and also promoted heavily on classic rock radio,
around East Lansing and on campus. Then we were hit with the knockout punch.
Magic Johnson drives on Isaiah Thomas |
There was no way to know
it in advance, but show night turned out to be the same night as Game 7 of the
NBA Finals between the Detroit Pistons and the Los Angeles. The Pistons, only
75 miles down the road, had a rabid local following. Compounding the problem,
the Lakers were led by Earvin “Magic” Johnson, who was not only a Lansing
native, he had taken Michigan State to the NCAA Finals, where MSU beat Indiana
State, led by another future Hall of Famer, Larry Bird. Magic was more than
just a local sports hero. He was THE sports hero.
Magic John and Larry Bird, 1979 NCAA Final |
The crossover between our audience and the audience of the game was too much to
overcome. We sold about half of the tickets we had expected to sell. Any one of
the problems we could have overcome. Maybe even two. But this was a perfect
storm of promoter's nightmares. After expenses, including a guaranteed donation
to a homeless services agency, we lost just over $14,000 on the show.
Shortly before he went on B.B. sought me out backstage. There was no way to
hide the fact that half of the seats were empty. Or to hide my disappointment.
He put an arm around me and pulled me in close for a hug and said, “Sometimes
things just don’t work out. Don’t let it get you down. This isn't your fault.
It’s just one of those things. What you’re doing here is a beautiful thing.
Keep the faith.” It mean the world to me at the time and still does.
I've known B.B. King for
many years. We aren't friends; we had a business relationship, but he treats
everyone he meets as a friend and I’ll always think of him as a friend. He’s a
very humble man. He always has a kind word. He is one of the most giving
artists I've ever met, and one of the most giving human beings. He played 150
or more shows every year for nearly seven decades, a touring career unmatched
by any other artist. Even in his senior years he would stay after a two hour
show for hours more to talk with fans and sign autographs, despite being
physically exhausted and often having a show hundreds of miles away by bus the
next night.
B.B. King greeting fans and signing autographs after a show |
I'll cherish every
moment I was lucky enough to spend with this great man. He's far outlived any
expectations, and he's lived a life as full as full can be doing the thing he
loves the most and bringing joy to millions doing it. B.B King is not going to
recover this time. He hasn't left us yet, but this is the last chapter of an
amazing life. That's what Hospice care means. But instead of being sad about
this, celebrate the life, the art and the humanity of Riley "Blues
Boy" King, the true King of the Blues. I guarantee you, that's how B would
want it.